Lately we can hear quite often about the concept of “responsive” web design. What is it and why your website need a responsive design you will find out below. All available data indicate a significant increase in Internet traffic through mobile devices which probably should not be surprising given that only last year were globally sold nearly a billion new smartphones!
Due to the increasing use of mobile devices in our daily life, website optimization for mobile devices has never been more important. A survey conducted in the United States two years ago showed that even 61 percent of consumers will turn to the competition if the mobile experience on your web site is not satisfying. Today? Be sure that the above mentioned percentage has increased significantly.
What is actually responsive web design?
Responsive web design technique allows you to create a website which will automatically adapt to the screen size of the user’s device. In practice this will mean that the text, tables, charts, price lists and photos automatically increase or decrease depending on whether the visitor website viewing by mobile phone, tablet, desktop or laptop computer. Responsive web design at the same time take full advantage of the large widescreen monitor, but also the best possible way arranges the elements of your website for a better overview on the tablet and smartphone devices.
Even Google looks “positive” at the fact that your site is tailored to mobile devices, which will lead to better positioning in search results when compared to other sites that have not yet recognized the importance of mobile users.
Your users will be heartily grateful for responsive web design because it favors the best possible user experience, and your sales will not suffer. Therefore, if you want to get your website look good on large desktop PCs, laptops, tablets and smartphones – responsive design is something worth your attention. So, below you can check infographic which shows how important responsive web design is: