Michael Buble Subway Video Blowing Up YouTube

Posted on April 29th, 2013 at 6:15 am

What started as another promotional YouTube video has turned into a web shattering viral smash for singing sensation Michael Buble.

Last week, some marketing genius decided to send the classic crooner underground to perform in the bowels of New York City's subway system for passing commuters, as a way to promote Buble's new album To Be Loved.

Over the weekend, the viral video hit two million views in just three days!

The "impromptu" acapella performance of Who's Lovin You was anything but spontaneous, and is easily on it's way into web marketing lore.

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