PETA may have love for Khloe Kardashian, but they certainly aren’t showing any for Khloe’s older sister, Kim. The animal right’s group just placed a billboard in the middle of Hollywood slamming Kim Kardashian for wearing fur.

The billboard features a picture of Kim rocking a fur scarf with another picture of two foxes below it.  “These babies miss their mother. Is she on your back?” the tagline of the billboard reads. Ouch!

“Kim knows that animals on fur farms are beaten, electrocuted, and often skinned alive. We’ve explained it to her, and she’s watched a video exposé that was filmed inside fur farms,” PETA Senior Vice President Lisa Lange tells RumorFix. “When Kim is ready to put an end to her relationship with fur, PETA will be happy to take her discards and donate them to the homeless.”

Kim might love fur, but her sister Khloe made it clear she’d “Rather Go Naked,” than wear dead animals. We guess she didn’t pass the memo on to her big sis.